Showing posts with label Small business. Show all posts
Showing posts with label Small business. Show all posts

Tuesday, 26 February 2013

A case study in sham SEO


A case study in sham SEO

How do you know when you’re not getting your money’s worth?

A couple of months ago, I was speaking with a prospect about his current web marketing, and it became clear that what he was getting from his current agency had little to no value.

Meet Mike

“Mike” had been paying his agency for months but had seen zero results. A website he’d made for himself on the side was ranking better than the business website he was paying his SEO agency to promote. Having no knowledge of web marketing or SEO himself, he was paying hundreds of dollars a month to this agency for their expertise – for nothing.

Monday, 25 February 2013

How to Write a Simple Blog Business Plan in Nine Easy Steps


Have you developed a business plan for your blog? Does your blog need a business plan? Of what relevance is a business plan to a blogger? If these are the questions running through your mind, please read on as I will provide the answer in details.
If a survey were to be carried out with respect to the topic above, it will be observed that over 85% of blogs are being run without business plans and I can also bet that as at the point of you reading this article, you don’t have one.
It is well known that one prerequisite to successfully starting and building a business is a business plan. Now if a business plan is an ingredient to business success, why can’t it also be utilized for a blog?
Writing a business plan for your blog is definitely not mandatory but if you intend to treat your blog as a business, then I will advice you put down a business plan for your blog.

Why you need a Blog business plan?
a)    Your plan will help you maintain focus